Sarah Lozanova helps position companies as leaders in the solar energy industry and increase interest within target markets by delivering relevant content. With her unique industry insights and your expertise, Sarah Lozanova knows how to hook audiences about solar power, green building, and energy efficiency content.
Solar Website Copy
Gain online visibility and respect with rich and dynamic online content. As a commercial solar writer, Sarah Lozanova uses your solar company's knowledge and expertise to gain influence and respect within the industry. She diligently creates website copy that reflects your unique company voice and brand. Rich website copy is the foundation of her SEO strategy, making clean energy websites popular in online searches and driving organic traffic.
Blog Posts
Consistently publishing engaging content related to your expertise is an excellent way to stay relevant and gain credibility among potential clients while boosting website traffic. Expertly crafted blog posts pull in prospective clients, connect with new clients and keep existing clients engaged and informed. Blog posts also offer great content that can be shared on social media platforms, further expanding your reach to prospective customers. As a solar blog writer, Sarah Lozanova combines an effective SEO strategy with subject expertise.
E-Newsletters
This is a great way to build credibility and trust within your target market and stay fresh in the minds of existing clients. E-newsletters offer an opportunity to tell your unique brand story in a way that pulls readers in and encourages them to take the next step. Relevant news, company achievements, blog posts, and event invitations all make great newsletter content. Keep in touch with potential clients by using an experienced solar writer.
SEO for Solar Companies
Optimized digital content has a lasting impact on your solar marketing efforts. Once published, it attracts organic online traffic and gradually generates leads over time, providing ongoing returns. Yet, SEO algorithms evolve, so SEO strategies for solar companies must keep up. Content writers for solar companies must adapt their content strategy to align with these changes, ensuring consistent visibility in online search results.
Branding & Solar Marketing Strategy
How you communicate your brand shapes the digital experience. The goal is to help your unique brand, culture, and approach shine in all your online content, creating a consistent, unified, and connected brand experience that speaks to consumers. Sarah Lozanova has the renewable energy copywriting experience to cover numerous topics related to the market, financing, equipment, policies, and more.
Media Outreach
Publicize your solar company’s achievements with press releases and media coverage. This gains credibility in the market, engages new audiences, and is very cost-effective. Relationships with media outlets help facilitate this process to expand your digital and print presence.
White Papers
A powerful marketing tool for solar communications, white papers with high-quality content build credibility and trust among prospective clients. Used in conjunction with social media outlets, white papers magnify your online reach and expertise.
